Fortune Fish & Gourmet

Seafood & Gourmet Products


Niloofar Mix

Chicago, Illinois
Founder and namesake, Niloofar, grew up with an Iranian father who loved to cook and to share his culture and cuisine with family and friends. Niloofar was lucky to grow up eating the most delicious Persian dishes prepared at home, and as a foodie herself, she reveled in the sights, smells, and endless possibilities in Persian cuisine. When her parents opened a restaurant in 1994, she was immersed in the restaurant industry and found her passion for the food business.

The light bulb moment was when Niloofar realized that Persian food was nearly impossible to find in grocery stores in the United States. She made it her mission to change this, and together with her dad, set out to recreate their family recipes under the brand Niloofar.


Traditional Ajil is a delicious, sweet and salty blend of white mulberries, figs, golden berries, cashews, almonds, black and golden raisins, and walnuts. This exquisite mix is Niloofar's family recipe, perfected.

W7001800 · UPC 866247000308 · 12/6.5 oz.

Celebration Ajil is a unique blend of black mulberries, dates, pistachios, sour cherries, almonds and golden berries. This delightful mix is inspired by the Yalda holiday, or winter solstice.

W7001810 · UPC 8662470003389 · 12/6.5 oz.


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